With cloud computing square in its sights, Microsoft (NSDQ:MSFT) Corp. at XChange Solution Provider this week in Los Angeles detailed a new lineup of cash and marketing incentives that the software giant said will help partners sell into cloud environments.
Fred Studer, general manager of Microsoft's Information Worker group, said the new incentives show Microsoft is serious about the cloud and it wants to fuel partner success. The new incentives come after CEO Steve Ballmer last week outlined Microsoft's overall strategy for cloud computing.
To help on-board partners, Microsoft has launched a cloud-focused partner Web site for partners building or extending cloud practices. Dubbed QuickStartOnlineServices.com, the site offers partners access to cloud assets such as marketing plans, marketing templates, call scripts, and other customizable marketing materials. It also offers tools such as an RFP template, business plan building tools, migration tools and tips on how to deliver in cloud environments.
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